Kodak wins licensing international licensing award

GaryPageau , ,
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Eastman Kodak Co. was recognized as a winner at the Licensing International Excellence Awards of the Best Licensed Brand award in the Corporate category. There were more than 850 entries submitted to this year’s competition from brands around the world, and just 30 winners were selected by an expert global judging panel and members of the licensing industry.

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The Kodak Brand Licensing portfolio includes licensees across the globe with sales in over one hundred countries representing a wide range of categories including audio visual, printing, health and wellbeing, smart home, optical, apparel, and more.

“Kodak is thrilled to be named a winner at the Licensing International Excellence Awards,” said Clara Fort, vice president, Global Brand Licensing. “This prestigious recognition is a testament to the remarkable work of our teams and the strength of our licensing arrangements. We are dedicated to leveraging our brand to connect with consumers, drive our business objectives, and empower our licensees to deliver exceptional products and experiences.”

Written by 

Gary Pageau is principal of InfoCircle LLC, continuing his marketing communications career. InfoCircle LLC is a marketing and communications consulting firm, specializing in business-to-business markets. For nearly 25 years, he was with PMA International, serving most recently as Publisher, Content Development and Strategic Initiatives. His primary responsibilities included overseeing the Association’s editorial department, marketing research unit, education and corporate relations department.